A fully creative campaign conceived and executed for the drop release of The Drama. This editorial and fashion film campaign brings together art direction, photography, set design, graphic design, and production into a cohesive and visually striking identity.

Designed to capture the mood and aesthetic universe of the film, the project explores the intersection of fashion editorial, visual storytelling, and campaign branding, from 3D packaging design and graphic identity to on-set production and post-production color grading.