A fully creative campaign conceived and executed for the drop release of The Drama. This editorial and fashion film campaign brings together art direction, photography, set design, graphic design, and production into a cohesive and visually striking identity.

Designed to capture the mood and aesthetic universe of the film, the project explores the intersection of fashion editorial, visual storytelling, and campaign branding, from 3D packaging design and graphic identity to on-set production and post-production color grading.

Credits

Creative and Art Direction with Ainara Martí, Lorena Torres, and Ruth Fernández

Photographer · Sara Bravo
DOP · Marcelo Santos
Production & Set Design · Ainara Martí
Graphic Design · Lorena Torres & Ruth Fernández
3D & Packaging Design · Ruth Fernández
Color Grading · Sara Bravo
SFX · Germán Blanco
Stylist · Azahara Díaz
Jeweler · Panson